Fiat recently introduced Panda 4×4 in the Greek market. We had the opportunity to spend 20 days behind its wheel and we created high quality content:

  • 1 YouTube video
  • 3 articles
  • 20+ tweets
  • 5 tumblr posts
  • 4 facebook posts
  • 5 google+ posts
  • 4 instagram posts

More than 20.000 were reached in the numerous platforms that content was shared. Pieces of content were also shared via Fiat’s official social media accounts.

Fiat Group Automobiles Hellas was the sponsor of this activation and Avakon+ was the advertising agency.